Discusses opportunities for U.S. franchisers and legal requirements in the market.
Traditionally, most New Zealand businesses are small.  Approximately 97 percent of New Zealand’s businesses have fewer than 20 employees.  Franchising has become an important business model in New Zealand.  By purchasing a franchise, New Zealand investors take advantage of the benefits of scale offered by a larger corporation such as brand recognition, marketing, operations support, and training.  New Zealand boasts one of the world’s highest per-capita ownership of franchises.
 

Prepared by the International Trade Administration. With its network of more than 100 offices across the United States and in more than 75 markets, the International Trade Administration of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.