Describes what is customary in the market for sales and customer support.

Angolan consumers are increasingly demanding better sales service and customer support, on par with what they experience in travel to Europe, South Africa, and Dubai, and respond very positively to comparable levels of business services when offered in Angola.

Companies that can provide strong customer service with post-sales value-added services, spare parts, and technical support will be competitively positioned in the Angola market.  U.S. companies should consider committing the time and resources to build capacity through their appointed distributors to provide this type of quality service and support.

A significant obstacle to superior customer service are the challenges with regard to obtaining spare parts and inputs due to the scarcity of foreign exchange that limits the purchasing capacity of international company's clients and partners.

 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.