• Information and Communications Technology
  • Information Technology Services


UK Extension to the EU-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 8/28/2023
Next Certification Due Date: 8/27/2024
Data Collected: NON-HR

EU-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 12/10/2017
Next Certification Due Date: 8/27/2024
Data Collected: NON-HR

Swiss-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 12/10/2017
Next Certification Due Date: 8/27/2024
Data Collected: NON-HR

Purpose of Data Collection

Bitly processes user personal data including name and email address for all customers and users of Bitly's services. Bitly does not disclose these data to third parties. (The following text is taken directly from our Privacy Policy.) WHAT INFORMATION IS SHARED? The Services are designed to help you share information with others. As a result, much of the information generated through the Services is shared publicly or with third parties. We may share the information we collect as described in this policy with third-party business partners, for instance, for the purpose of enhancing our products and services, so that they can market their products or services to you, or so that they may analyze trends about the creation of, and clicks on, Bitly Links. If you do not want us to share your personal information with these companies, contact us at We collect Bitlink usage information, long and short URLs, IP Address information, user profile information on our platform, and other information that users may elect to share with us. We may employ and contract with third parties to perform certain tasks on our behalf and under our direction (our “Service Providers”). We may need to share information about you with our Service Providers in order to provide our product with research and analytics on user behavior and to provide advertising products and services to users, and email marketing and support services. Unless we tell you differently, our Service Providers do not have any right to use the information we share with them beyond what is necessary to assist us. Transfers to subsequent third parties are covered by the service agreements with our Clients. We may transfer and/or provide information about our users in connection with an acquisition, sale of company assets, or other situation where user information would be transferred as one of our business assets. You will be notified via email and/or a prominent notice on our website, of any change in ownership, uses of your personal information, and choices you may have regarding your personal information. In such a case, the acquirer of Bitly may continue to use your information as set forth in this policy. Bitly may access, read, preserve, and disclose any information it collects when it has a good faith belief that doing so is reasonably necessary to (i) comply with a law, regulation, or compulsory legal request, including process from a governmental law enforcement or national security agency (ii) enforce these Terms of Service, including investigation of potential violations hereof, (iii) detect, prevent, or otherwise address fraud, security or technical issues, (iv) respond to user support requests, or (v) protect the rights, property or safety of Bitly, its users, and the public. This includes exchanging information with other companies and organizations for fraud protection and spam/malware prevention.

Privacy Policy

Non-HR Data


Updated Bitly Privacy Policy

Effective Date: 4/1/2023

Verification Method


Dispute Resolution

Questions or Complaints?

If you have a question or complaint regarding the covered data, please contact Bitly, Inc. at:

Kelly Zitzmann
General Counsel
Bitly, Inc.
601 W 26TH St Rm 357
New York, New York 10010-7111

Privacy Shield organizations must respond within 45 days of receiving a complaint.

If you have not received a timely or satisfactory response from Bitly, Inc. to your question or complaint, please contact the independent recourse mechanism listed below


Appropriate statutory body with jurisdiction to investigate any claims against Bitly, Inc. regarding possible unfair or deceptive practices and violations of laws or regulations covering privacy Federal Trade Commission