• Information and Communications Technology
  • Cloud Computing


EU-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 8/1/2017
Next Certification Due Date: 11/6/2024
Data Collected: NON-HR

Purpose of Data Collection

Purposes • To pursue business relationships with customers, partners, and others. • Customer Satisfaction - Within existing business relationships, Optimizely may use personal information to help us understand how Customers are satisfied with our Services, and to provide relevant information on our latest product announcements, software updates or upgrades, events, special offers, and other information about Optimizely’s Services • To develop our Services. • To ensure legal compliance. • Technical and Organizational Security - ensuring an adequate level of technical and organizational security of Optimizely's products, services, online events, facilities, and premises. • To operate Optimizely internet pages, web-offerings, or other online events. • To Recruit. • To offer Optimizely’ Services. Optimizely collects and processes personal information for sales and marketing purposes. • Request feedback, questionnaires and surveys. • To keep Customers and Data Subjects up to date within an existing business relationship • Personalized Content. Third Parties we may share Personal Information with - (i) within the Optimizely group of companies; (ii) our service providers: (iii) our advertising partners: (iv) in relevant corporate transaction: (v) our legal advisors and law enforcement agencies, regulators, other authorities and other third parties for legal reasons: (vi) other with consent.

Privacy Policy

Non-HR Data


The Optimizely Privacy Notice explains how information about you, that directly identifies you, (or that makes you identifiable ) is collected, used, disclosed, and otherwise processed by Optimizely.

Effective Date: 10/17/2023

Verification Method


Dispute Resolution

Questions or Complaints?

If you have a question or complaint regarding the covered data, please contact Optimizely North America, Inc. at:

Peter Yeung
Optimizely North America, Inc.
119 5TH Ave FL 7
New York, New York 10003

Privacy Shield organizations must respond within 45 days of receiving a complaint.

If you have not received a timely or satisfactory response from Optimizely North America, Inc. to your question or complaint, please contact the independent recourse mechanism listed below

Appropriate statutory body with jurisdiction to investigate any claims against Optimizely North America, Inc. regarding possible unfair or deceptive practices and violations of laws or regulations covering privacy Federal Trade Commission