Other Covered Entities

American Health Inc.
Balance Bar Company
Best Bar Ever, Inc.
Dr. Organic Limited
Home Health Products, LLC
Met-Rx Substrate Technology, Inc.
Nature's Bounty (NY), Inc.
Puritan's Pride, Inc.
Rexall Sundown, Inc.
Solgar, Inc.
The Bountiful Company
The Ester-C Company
The Nature's Bounty Co.
United States Nutrition, Inc.
Vita Health Products, Inc.


  • Food and Beverage
  • Vitamins and Supplements


EU-U.S. Privacy Shield Framework: Active

Original Certification Date: 10/18/2016
Next Certification Due Date: 2/5/2022
Data Collected: NON-HR

Swiss-U.S. Privacy Shield Framework: Active

Original Certification Date: 2/8/2018
Next Certification Due Date: 2/5/2022
Data Collected: NON-HR

Purpose of Data Collection

The Bountiful Company collects consumer data from EU customers who purchase products from us, whether offline or through our websites, who choose to participate in special offers and promotions that we offer, and who contact us with inquiries or feedback about our services. This information is used for customer relationship management, to meet our legal obligations, and as otherwise described to the customer at the time of collection of information or pursuant to their consent.

Privacy Policy

Non-HR Data


The Bountiful Company (formerly known as The Nature's Bounty Co.) privacy policy

Effective Date: 6/24/2020

Verification Method


Dispute Resolution

Questions or Complaints?

If you have a question or complaint regarding the covered data, please contact The Bountiful Company at:

Gregory Fortsch
Associate General Counsel
The Bountiful Company
2100 Smithtown Avenue
Ronkonkoma, New York 11779

Privacy Shield organizations must respond within 45 days of receiving a complaint.

If you have not received a timely or satisfactory response from The Bountiful Company to your question or complaint, please contact the independent recourse mechanism listed below


Appropriate statutory body with jurisdiction to investigate any claims against The Bountiful Company regarding possible unfair or deceptive practices and violations of laws or regulations covering privacy Federal Trade Commission