Other Covered Entities

Indicative, Inc
Vidora, LLC

Industries

  • Information and Communications Technology
  • Software

Participation

UK Extension to the EU-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 9/28/2023
Next Certification Due Date: 4/12/2024
Data Collected: NON-HR

Swiss-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 4/19/2017
Next Certification Due Date: 4/12/2024
Data Collected: NON-HR

EU-U.S. Data Privacy Framework Framework: Active

Original Certification Date: 2/17/2017
Next Certification Due Date: 4/12/2024
Data Collected: NON-HR

Purpose of Data Collection

As a CDP (Customer Data Platform), mParticle provides software which creates a persistent, unified customer database that is accessible to other systems. We function as a data processor under GDPR and our clients (Data controllers), pull data from multiple sources, to create a single customer profile. This data can be sent to other marketing systems at the choice of the controller (our customer).

Privacy Policy

HR Data

mParticle Employee Privacy Policy
Description:

mParticle Employee Privacy Policy

Effective Date: 3/30/2023

Non-HR Data

Description:

Effective Date: 6/14/2023
Description:

New Privacy Policy for DPF also includes Indicative & Vidora

Effective Date: 10/6/2023
Description:

March 2023 Privacy Policy

Effective Date: 3/10/2023

Verification Method

Self-Assessment

Dispute Resolution

Questions or Complaints?

If you have a question or complaint regarding the covered data, please contact mParticle, Inc. at:

Chris Wagner
Chris Wagner
mParticle, Inc.
99 Wall St Ste 630
New York, New York 10010-7304

Privacy Shield organizations must respond within 45 days of receiving a complaint.

If you have not received a timely or satisfactory response from mParticle, Inc. to your question or complaint, please contact the independent recourse mechanism listed below


NON-HR RECOURSE MECHANISM



Appropriate statutory body with jurisdiction to investigate any claims against mParticle, Inc. regarding possible unfair or deceptive practices and violations of laws or regulations covering privacy Federal Trade Commission