Discusses the state of direct marketing and what channels are available for companies to use direct marketing.

Many foreign companies actively market their products and services in Kosovo.  The Internet is used, but more traditional means of advertising, such as television, radio, and leaflets, are considered generally more effective.  Direct mailing is not a viable option due to the unreliability of Kosovo’s postal system.  Social media marketing is gaining prevelence.


 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.